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Winning at Sales with a Field Sales Team

Even in the age of digitalization and remote work, field sales representatives remain indispensable to business success. Personal contact with clients and business partners leads to increased trust, better customer retention, and higher sales figures. Effective communication and relationship management in the field are essential to success. Understanding customer needs and offe ...

General

Sales

Selling Better With Psychological Insights Part 3.0

Ever experienced this? You walk into a store to get some information about a product. You plan to ask your questions, get a proper explanation, and then take time at home to decide whether you really want to make the purchase. But by the end of the conversation — you’re already walking out with the product. No second thoughts. No comparisons. Almost an impulse buy. So what ha ...

General

Sales

Selling Better With Psychological Insights Part 2.0

Why Do High-Priced Products Often Sell Better? Have you ever wondered why some products or services sell more successfully — despite their high price tag? The answer often lies in sales psychology and pricing strategy. How customers perceive price plays a crucial role in their decision-making. Strategic placement of prices or highlighting discounts can significantly increase p ...